Paper Mario: The Origami King is nearly here, and in Japan a new pamphlet is being distributed to advertise the game. This is no mere folio, though, and thanks to @PushDustin we have a great look at this fittingly foldable promo item:

 

 
As shown, the ad is origami itself and by folding through its parts more information and screenshots are provided. You can get a better look at its page in a followup tweet:

 

 
Thanks again to @PushDustin for providing this look. You can unfold the game’s story for yourself when Paper Mario: The Origami King releases on July 17th.

 

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Written by Ricky Berg

When he isn’t writing for Nintendo Wire, Ricky’s anticipating the next Kirby, Fire Emblem, or if the stars ever align, Mother 3 to be released. Till then he’ll have the warm comfort of Super Smash Bros. to keep him going.

Ricky Berg

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