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We’ve seen a lot of Splatfests come and go, and usually it’s the sponsored ones that leave the best impression. Who could forget when McNuggets dunked on Fries earlier this year in Japan, or when American inklings took up arms in the name of Spongebob and Patrick? Well Japan’s at it again, with a face off themed to clothing chain Uniqlo. Specifically it’s trying to determine the best clothing line to keep you warm: the form fitting innerwear Heattech, or the stylish and puffy Ultra Light Down.

While we’ve known about this Splatfest for a while, the brand new art above pokes fun at existing Uniqlo ads while also giving Off the Hook a chance to try on something new. Marina’s ear muffs are killin’ me, but as someone who’s worn pieces from both of these lines while living in one of the coldest parts of Japan it’s no contest: Pearl and Heattech get my full support.

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Written by Ricky Berg

When he isn’t writing for Nintendo Wire, Ricky’s anticipating the next Kirby, Fire Emblem, or if the stars ever align, Mother 3 to be released. Till then he’ll have the warm comfort of Super Smash Bros. to keep him going.