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The Nintendo Switch had quite a successful launch – the system is sold out in most places, and the company is doubling production of the console. But some are even more enthusiastic about the console’s prospects, as GameStop’s senior director of merchandising, Eric Bright, told GameRant that he believes the Switch could outsell the Wii.

Remarking that the console is a “remarkable piece of technology”, Bright is stoked for the future of the system, stating: “The Nintendo Switch is off to a start right now that it could possibly eclipse the Wii. Initial sales on this have been phenomenal. I can’t give straight numbers, but I can say we’re seeing one of the highest attach rates of software and accessories to a device that we’ve seen in a long time.”

For reference, the Wii sold over 100 million units: in its first month, the Switch has sold 2 million, and Nintendo estimates roughly 40 million over the next four years, a far cry from the Wii’s lofty number (though also significantly better than the Wii U’s 13 million).

Beyond the system itself, Bright also noted how well Zelda and system accessories have been selling, and talked about upcoming bundles: “We’re seeing tremendous success with the power chargers for the Nintendo Switch, as well as people coming in and picking up extra Joy-Con so people can turn it into a four-player device. We will soon be going online with all-new bundles. Because of the popularity of Zelda, which is one of my top picks, we’re putting together a Zelda bundle of hardware and accessories for customers to pick up online.”

Time will only tell whether Bright’s bold claim will come to pass. Stay wired for more news on potential Switch bundles, and let us know how successful you believe the console will become.\


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Written by Amelia Fruzzetti

A writer and Nintendo fan based in Seattle, Washington. When not working for NinWire, she can be found eating pasta, writing stories, and wondering about when Mother 3 is finally going to get an official localization.