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Premium Nintendo merchandise is nothing new – you can’t go a few months without a fancy Kirby jewelry collection – but this latest partnership with TAG Heuer will definitely break the bank.

The Swiss luxury brand will be collaborating with Nintendo for a Mario-themed smartwatch. This stylish timepiece will feature unique animations of Mario and various ways of telling the time, from classic Mario blocks to symbols floating in a void.
 


 
The watch is expected to sell for $2150, only 2000 will be produced, and if you have the money to burn you can register via the official TAG Heuer website.
 

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Written by Tom Brown

Whether it’s an exciting new entry in a series long established or a weird experiment meant only for the dedicated, Tom is eager to report on it. Rest assured, if Nintendo ever announces Elite Beat Agents 2, he’ll be there.