Over the last year, the growing popularity and demand for the Pokémon Trading Card Game (TCG) has reached almost ‘90s “Pokémania” levels. Whether it’s cards from previous releases being sold for six-figures at online auctions, scalpers buying up current inventory and reselling (or attempting to do so), and even the recent chaos found alongside this month’s McDonald’s Happy Meal Pokémon TCG promotion.
While the latter has yet to be officially addressed by McDonald’s or The Pokémon Company, we at least have an update concerning Pokémon TCG in general via The Pokémon Company’s official Play! Pokémon Twitter account.
We’re aware that some fans are experiencing difficulties purchasing certain Pokémon TCG products due to very high demand. In response, we are reprinting impacted products at maximum capacity to ensure more fans can enjoy the Pokémon TCG.
More info here: https://t.co/sClZo3BXsp
— Play Pokémon (@playpokemon) February 10, 2021
The link shared in Play! Pokémon’s tweet directs you to Pokémon’s official support site, specifically to a page titled “Update on Pokémon Trading Card Game Product Availability”. Below is a more detailed explanation addressing the demand, shipping issues, and reprinting more cards:
We’re aware that some of you are experiencing difficulties purchasing certain Pokémon Trading Card Game products due to very high demand and global shipping constraints impacting availability. We understand this inconvenience can be disappointing for fans, and we are working to address it where it is within our control.
In situations where there is limited availability, we are actively working to print more of the impacted Pokémon TCG products as quickly as possible and at maximum capacity to support this increased demand. Reprinted products are expected to be available at retailers as soon as possible.
For new Pokémon TCG expansions launching in the future, we are maximizing production to increase product availability upon release, and we will continue to reprint the products to replenish stock at retailers as soon as possible.
We’d like to thank the community for their continued support and patience as we work to deliver more Pokémon TCG products to fans.
Given the hype surrounding the upcoming Shining Fates Pokémon TCG expansion set, hopefully, this announcement will slash the prices driven by the third-party seller’s market and see plenty of cards available to Pokémon fans, young and old.
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Written by Jennifer Burch
Illustrator, designer, writer and big Nintendo geek, you can find Jennifer with an N3DS within reach 24/7. As the oldest of three, she has survived many Mario Party, Super Smash Bros. and Mario Kart sessions intact in addition to getting her brothers hooked on some really weird games. (Cubivore anyone?)
