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The Nintendo Brand Ambassador Program — an exclusive club that’s had content creators, social media influencers, and lifestyle vloggers/bloggers cover Nintendo-related topics and receive various perks — is appearing to be shutting down. Wood Hawker (of BeatEmUps and guest on The Game Chasers) first publicly tweeted that he was dropped from the program due to its end. He went on further to speculate about a new program taking its place and followed that up by answering questions posed by fans and curious minds.


Other Nintendo-centric news outlets that have reported this story have also reached out to various brand ambassadors who have confirmed the changes, but have done so anonymously. Emails are still rolling out for all members and Nintendo has yet to issue any statements about the change.


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Written by Jennifer Burch

Illustrator, designer, writer and big Nintendo geek, you can find Jennifer with an N3DS within reach 24/7. As the oldest of three, she has survived many Mario Party, Super Smash Bros. and Mario Kart sessions intact in addition to getting her brothers hooked on some really weird games. (Cubivore anyone?)