To say the Nintendo Switch’s launch was a massive success would be a major understatement. Consoles are still widely unavailable in North America with units selling out in minutes when restocked. It might be easy to just point the finger at Nintendo and blame the company for the shortages; however, in an interview with the Wall Street Journal, a Nintendo representative confirmed that demand was so high, the consoles were actually being transported by air rather than by cargo ship in order to meet the spectacular demand of the system.
“We carried some of the Switches by plane in March to serve our customers more promptly.”
While it might not seem out of the ordinary to ship items this way, it actually could have a rather large effect on Nintendo’s bottom line. By some estimates, this could add an increased $45 to the cost of each unit. Lucky for Nintendo, it was able to swap back to traditional sea transportation shortly after launch.
Here’s hoping the month of May brings some relief to the current Switch drought we are currently experiencing. Are you still having a hard time getting a Switch? Let us know!
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