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When Nintendo announced that it wasn’t going to hold a traditional press conference at the Electronic Entertainment Expo (E3) in 2013, it shook the industry to its foundation. Despite every big publisher and developer seemingly having their own press conference to kick off E3, Nintendo decided that it was time to change the standard formula and do things differently going forward. Now, in 2015, Nintendo is prepared to continue marching to the beat of its own drum as it intends to hold a presence at and during E3 like never before.


June 14th


Nintendo is kicking off its busy schedule with a Super Smash Bros. specific Nintendo Direct on Sunday, June 14th at 7:40 a.m. PST. There is new content to discuss what we already know about, like Lucas joining the battle as a DLC character, as well as Splatoon-inspired Mii Fighter costumes and the long-awaited Miiverse stage for the Wii U. What other announcements Nintendo might have is anyone’s guess, but it’s clear that Nintendo is trying to keep smaller announcements like Smash Bros. DLC out of the main Direct.

Later on that day is what Nintendo is describing as a pre-E3 event that’s been 25 years in the making. The Nintendo World Championships will take place on Sunday, June 14th, at 3:00 p.m. PST, live at the NOKIA Theatre in Los Angeles. (It will be streaming live for those not able to be there in person.) There will also be pre-show coverage to kick off the activities for the day.


June 16th


Much like the previous two years, Nintendo will once again release an E3 Nintendo Direct Digital Event during its long-standing press conference time slot on Tuesday morning (June 16th) at 9:00 a.m. PST. The Nintendo Treehouse Live Stream will kick off immediately after the Direct, and will run through June 18th, broadcasting live from the E3 show floor. This formula hasn’t changed much from last year, but that’s not all Nintendo has in store for E3.

After the Nintendo Direct Digital Event and the start of the Live Stream from the Treehouse, Best Buys across North America will feature special demos of Mario Maker on June 17th and 20th. There will also be a limited edition Super Mario Bros. 30th anniversary button given out to those trying out Mario Maker, while supplies last. To find out which Best Buy location near you will be hosting this special Mario Maker even, check this page.


Stay tuned


It’s sure to be a busy week for Nintendo, and equally busy and exciting for fans of Nintendo as well. If Nintendo has taught us anything in the past, there might be a lot more in store that we don’t yet know about. So make sure to check back in at Nintendo Inquirer for the latest Nintendo news regarding E3!

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Written by Josh Brown

Being able to write about Nintendo is a dream come true for Joshua. While his family will always take precedent, his workaholic mindset and insomnia allow him all the time he needs for his hobbies in the wee hours of the night. He's also the co-host and producer of the Toys For Games 'Cast podcast.