In a new interview with Japanese outlet NTV News NNN, Nintendo was asked a few questions about why it decided to launch Nintendo Music recently. As part of a string of unexpected announcements from the company this past week, Nintendo Music was released on mobile platforms and it allows subscribers to Nintendo Switch Online to stream a selection of tracks from various Nintendo games with some neat features. It’s a very Nintendo way of handling the distribution of video game OSTs.
When questioned about the launch of the service, a Nintendo spokesperson told NTV News NNN, “We believe that game music is one of the most important and valuable pieces of content to expand the number of people who have access to Nintendo IP, and Nintendo Music is a service that allows us to deliver this game music in a way that is unique to Nintendo.” The spokesperson then proceeded to list some of the features the service offers, which is what has been driving social media engagement over the last few days.
It’s hard to deny that things like an auto-extension for certain tracks is very cool. With the rise of YouTube channels providing things like “Extended 15-minutes” or “An Hour of” for specific songs, being able to click a few options and extend a song for a specific duration makes setting up background music incredibly easy. Having pictures for specific moments and even curated playlists for certain moods is also very user-friendly.
It’s not hard to assume what Nintendo said of those features. “We believe that if you can remember your own memorable gaming experiences through Nintendo Music, it will also be an opportunity for you to want to play the game again,” the spokesperson added. All of that is possible on the Switch, with the titles currently on offer all games you can play either with new ports or via the catalog of classic games on NSO.
While there are some issues with Nintendo Music, such as Nintendo not listing any of the artists or composers responsible for songs on the service, it does seem like a good starting spot for delivering more options to players.
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Written by Peter Glagowski
Peter has been a freelance gaming and film critic for over seven years. His passion for Nintendo is only matched by the size of his collection.
